- Lead-source announcement whispers (so your staff knows which ad drove the call)
- Caller greetings
- Disclaimers personalized to your company
- Blacklisting of pesky telemarketers and scammers
Making marketing investments can be a tough decision, especially when it’s difficult to tell if that marketing money is actually making the phones ring. But what if you could tell where callers are coming from, as in the specific marketing initiative, and exactly why? Now you can.
After you pick out local or toll-free numbers (as many as you need!) and tell us where callers should be directed, we’ll activate your new Callcap phone numbers.
We will forward the new Callcap phone numbers to your phone and “sit in between” for recording and personalized data gathering. The data will track the performance of each marketing initiative by showing the actual response, which means you can adjust your marketing initiatives and budgets based on what is producing best.
Once we’ve helped you figure out each cost per call, you can use call tracking to monitor your conversion analytics, so you know exactly how one marketing initiative converts compared to another.
Just like phone call tracking, we can help you determine where online visitors are coming to your website and where they are converted into a phone call. When you use Webmatch, our website call tracking, you can see at a keyword-level what’s working for your internet marketing.
“…This data immensely benefits our bottom line!…”
“I now have peace of mind knowing Callcap is providing visibility into our community! I can track all phone calls generated by marketing efforts and know how to improve our staff performance. This data immensely benefits our bottom line!”
With our business intelligence tools, our Callcap customer could:
With our call tracking data, our Callcap customer could: